Wine Institute Presentation on Protecting Your Brand in China

On July 24, 2012, Wine Institute held its California Wine Export Seminar at The City Club in San Francisco.  The highlight of the Seminar was a special panel presentation on the Chinese wine market featuring Maria Troen from Wine Intelligence, ZJ Tang from Chicago Chinese Cultural Institute, Pete Hou, Wine Institute’s trade representative in China, and Scott Gerien from Dickenson, Peatman & Fogarty.  The panel presented on market issues, cultural issues, trade issues and legal issues related to selling California wine in China.  To review the full PowerPoint presentation by Scott Gerien on legal issues related to protecting wine brands in China, click HERE.

For more information on protecting your wine brand in China contact Scott Gerien at [email protected]
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